Archive for "brandon-egerton"

Beyond Potential Music Gathering Returns To Nashville This Month

The 4th annual Beyond Potential Music Gathering returns to Nashville this month to equip and empower aspiring gospel and Christian singers, songwriters, musicians and industry professionals.

The two-day event (the brainchild of Brandon Egerton and Antonio Neal– two dudes with hearts of gold for God and His people) features nonstop teaching, panel discussions and showcases.  It convenes on April 29-30, 2011 at Tennessee State University’s Performing Arts Center.

Some of the sessions and topics include Understanding Publishing, Music Distribution… What Are My Options, The Business: A Legal Overview, Harnessing the Power of Social Media, Effective Marketing on a Budget, and more!

If you’re not in Nashville, you can still participate via live webstream!

For more info, and to register, visit http://www.gobeyondpotential.com.

On a personal note– this event is incredible and worth every penny of your registration money.  I have participated, in some capacity, for the past several years and I recommend it for anyone looking to gain insight and support in this business.

In The News: Beyond Potential Conference Hits Nashville This Weekend

Artistic Soul Entertainment’s popular Beyond Potential Music Gathering & Showcase is taking place this weekend in Nashville, TN.

The two-day conference is the brainchild of Brandon Egerton & Antonio Neal and has been very successful over the past several years, providing attendees with a LOT of industry info and some great performance/feedback opportunities.

Beyond PotentialOn the evening of Friday, April 16th, there will be time to chat with Joey Elwood (President, Gotee Records) and Wade Jessen (Sr. Chart Manager, Neilsen/Billboard), followed by an Open Mic Showcase hosted by Wayne “Holla” Waller.

On Saturday, April 17th, there will be a full day of instructional seminars and discussions featuring presentations by Larry Blackwell (VP/GM, EMI Gospel), Karen Jackson (Director of Artist Development, EMI Gospel), Marcelo Pennell (GRAMMY-winning mix/recording engineer), and several other notable industry folks.

If that’s enough to draw you in (and it oughta be), yours truly will be teaching a class on “Maximizing Social Media”, as well as sponsoring a Networking Luncheon & Halftime Show.

Visit http://www.GoBeyondPotential.com for details on how to attend– I don’t think it’s too late! :-)

Several of you have reached out to me on Twitter, telling me you’ll be there.  Can’t wait to see ya!  Who all is coming???

Gearing Up: Beyond Potential Music Gathering & Showcase

Artistic Soul Entertainment is gearing up for its annual Beyond Potential Music Gathering, to be held April 16th and 17th in Nashville, TN, during GMA Week.

The two-day conference, the brainchild of Brandon Egerton & Antonio Neal, has quickly become a favorite among aspiring artists and execs in the gospel industry.  From panel discussions, to networking opportunities, and even a new artist showcase, the conference boasts significant benefits to anyone desiring to enter this business.  I encourage you guys to check it out… and not just cuz I’m one of the speakers this year. LOL

Watch the promo video below and visit http://gobeyondpotential.com for more info and to register!

Anyone ever attended a Beyond Potential event?  Anyone planning to attend this year?  Talk to me!

Out & About: Beyond Potential Summer Showcase

Did not I have a TIME on Saturday?! ;-)

My wife and I went to the Beyond Potential Summer Showcase, sponsored by Artistic Soul Entertainment (led by Brandon Egerton & Antonio Neal), at The Foundry in Nashville, TN.  The event was like an educational Thanksgiving feast for aspiring artists, consisting of a panel discussion in the morning (I didn’t make it to that), followed by a showcase at which aspiring artists performed and industry vets offered constructive criticism.

First, lemme say that some of those artists are INCREDIBLY gifted.  A few I wanna point out (and I’ll try to feature REALLY soon): Kenny Springs, Kevin Gray, Crystal Cooper, Harmony and the Eternal Life crew.  There were other talented artists there, but these five really stuck out to me.

Kenny Springs is a gifted songwriter with a smooth voice reminiscent of John P. Kee (and so humble!).  Kevin Gray… well, I just talked about him on the site recently– click hereCrystal Cooper is a young lady who writes well and plays the acoustic guitar during her set– really enjoyed her.  Harmony is comprised of six dudes who did NOT look like they’re about to sing (maybe rap), but when they opened their mouths, they were quite impressive, especially their lead vocalist.  And the Eternal Life crew is a holy hip-hop crew out of Louisiana.  They were good, but their draw for me was that they had a female in their crew by the name of L.O.V. (Lady Of Virtue) who flows VERY well– and the holy hip-hop game doesn’t really have a ”Holy Ghost Girl” (it’s the name of her single) in the game right now.

The judges– industry vets Brandon Egerton, Monica Coates and Eboni Funderburk-Grimes– thoroughly critiqued each artist, addressing songwriting, image, stage presence, vocal ability and more.  Three winners were selected from the showcase– each receiving a good deal of free advertising dollars from GospelCity.com, a very nice prize if you’re trying to get started.

Lemme quickly address the virtues of an event like this.  I know that I’ve got a lot of folks who desire to be artists reading this blog and I need you to understand the value of DEVELOPING YOUR ARTISTRY.  Events like this, and books like the one that Monica Coates has written (The Beginner’s Guide To The Gospel Music Industry), are not merely “options you might consider pursuing.”  They are necessary because they CHALLENGE your artistry and give you tools with which to build yourself.

At the showcase, it was simple to distinguish the artists who have really worked on developing themselves from the person who just saw an ad, got off their couch and made their way to the venue.  I don’t care how great your calling, YOU must prepare for the place it will take you. 

Okay, enough preachin’.  Check out http://www.gobeyondpotential.com for more info on this showcase series– it may be coming to your area SOON.

Anyone heard of these artists I mentioned?  Anyone planning to go to one of the regional events?  Whatd’ya think???